How ICICI Prudential Life Insurance reduced support SLAs and optimized user journeys

How ICICI Prudential Life Insurance reduced support SLAs and optimized user journeys

Case Study ⋅ 
Marketing

ICICI Prudential Life Insurance saw reduction in support SLA by 95% and optimized user journeys

ICICI Prudential Life began its operations in fiscal year 2001 and has consistently been amongst the top players in the Indian life insurance sector, with Assets Under Management (AUM) exceeding $1000B.

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