The rapid spread of the Coronavirus (COVID-19) is creating havoc across the globe as we all try to adapt to a newreality. Businesses are forced to rethink the user experience (UX) factor as users have come to expect excellentexperiences from digital products, and companies that aren’t delivering can quickly become irrelevant. No longerrelegated to a few lone champions in any given organization, the user experience has become the concern ofeveryone from product designers to senior executives. Organizations are racing to understand their users’ behaviorand attitudes so they can meet their needs and stay relevant.

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