How to Create a Funnel in UserExperior

Funnel analysis is a method of mapping the flow of users through funnel steps to the desired goal.

For example, consider an e-commerce app whose ultimate objective is to get users to make a purchase, or for a gaming app, it would be completing a level. In each instance, funnel analysis shows you where in the user journey, are users dropping off and where to make improvements.

UserExperior's Funnel analysis helps in identifying dropouts and gives an in-depth analysis of Why users dropped out of the journey. With Session recording and Funnel drop out summary it helps further understand which events, crashes, UI freeze, and messages users experienced before they dropped out. This enables you to get a quick view of the areas that you need to optimize to maximize conversion.

Creating a Funnel in UserExperior is very Easy.

Step 1

• Go to Funnel Analysis in UserExperior and click on Create Funnel.

• Funnel Name: Give your Funnel a name.
• Funnel Type: UserExperior lets you create Funnels based on Screens or Events.
• Add Screen/Event: Search for the Screen/Event you want to add to your Funnel Flow.
• After creating your Funnel Flow, click on save and, UserExperior will create your Funnel in 10 minutes.

Step 2

• Click and open the Funnel you created and, you will see a series of steps that visualize a user Flow to conversion. Blue indicates the Funnel step and, Red indicates Funnel dropouts.

• Select the app version by clicking the dropdown menu or filter Funnel by days. You can also edit and delete your Funnel.
• UserExperior lets you deep-dive into your Funnel steps and Funnel dropouts by clicking on any Funnel step.
• UserExperior brings you all the session recordings of the Funnel step to help your team understand why your user dropped off.

Step 3

• Funnel Sessions are the session recordings of all your users that dropped out of the Funnel Flow, here you will see all the user session recordings of those users who dropped out of the Funnel.

• Funnel Summary: Funnel Summary is an overall summary of what happened right before your user dropped out of your Funnel Flow.
• Stats: Under Stats, we show you the overall statistics of a Funnel step
• Total Dropout Sessions: The total number of dropout sessions in the Funnel step, You can click on it to watch all the session recordings of the dropouts.
• Rage Session: The total number of Rage sessions that happened right before the user dropped out of the Funnel step, you can click on it to watch all the Rage session recordings of the Funnel step.
• Crash Session: The total number of crash sessions that happened right before the user dropped out of the Funnel step, you can click on it to watch all the Crash session recordings of the Funnel step.
• UI Freeze Session: The total number of UI freeze that happened right before the user dropped out of the Funnel step, you can click on it to watch all the UI Freeze session recordings of the Funnel step.
• Events before dropout: The events if any, that was the most triggered right before the user dropped out of the Funnel step (the most to the least sessions), you can click on each event to watch the session recordings of those users.
• Messages before dropout: The messages if any that was flashed right before the user dropped out of the Funnel step (the most to the least sessions) You can click on each message to watch the session recordings of those users.
• Screens seen before dropout: The Screens if any that was the last interacted with right before the user dropped out of the Funnel step (the most to the least sessions) You can click on each screen name to watch the session recordings of those users.

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